Swing Education

Students are with substitute teachers for 5% of the typical 180 day school year. The problem?  We're suffering from a drastic shortage of substitute teachers.
 
Swing Education is focused on tackling the substitute teacher shortage. Our online platform makes it easy for great schools and quality subs to find each other. We help schools access more subs and offload tedious work (recruiting, screening, payroll, etc.) and we help subs find jobs, gain experience and build their professional network.
 
Swing is a revenue generating, Series B, YC company.
Full time
Swing Education San Mateo, CA, USA
The Position The Sr. Marketing Manager, Acquisition will be responsible for driving Swing’s end-to-end acquisition campaigns and programs to increase lead generation and interest in joining our substitute teacher community. This position will contribute to the growth of Swing Education marketplace by building a quality pool of satisfied and motivated substitute teachers.    An ideal candidate for this position is analytical, data-driven, proactive, and resourceful, with a keen sense of business acumen and market strategy. You must be flexible to work in a fast-paced, highly interactive and innovative environment.   Responsibilities Own and lead acquisition and marketing campaigns that drive pipeline growth across channels to support Swing’s rapid regional expansion Build advertising plans including media buys (Job Boards, Social, Display, Video), budget allocation, and creative placements with strategic media partners Manage advertising partners,media agencies, and build new relationships Work closely with  Dir. of Substitute Marketing to ensure proper messaging, timing and execution of one-off and always on marketing campaigns across email, web personalization, advertising, landing pages, social, content syndication Measure, analyze, and report campaign performance to show effectiveness of new and existing channels to leadership  Partner with Conversion team to drive velocity of qualified leads, opportunities and pipeline to scale against aggressive acquisition goals Leverage marketing automation tools such as Customer.io, Birdeye, Hubspot, and related technology integrations to increase brand awareness and interest Cross-collaborate with Conversion, School Sales, and Product team to build a go-to-market strategy for new regions and locations Identify gaps in our acquisition efforts and run experiments (A/B tests, landing page optimization) throughout our recruiting seasons   Qualifications Bachelor’s degree required Minimum of 6+ years marketing experience. Edtech and recruiting backgrounds is a plus. Proactive, entrepreneurial style, eager to take initiative in a fast-paced, dynamic environment Depth of experience initiating and driving strategic, cross-functional programs to completion, executing tactical execution with minimal guidance Excellent communication and interpersonal skills, including the ability to build relationships and evaluate candidates Commitment to diversity and inclusion in managing and engaging diverse pipelines of talent Outstanding time management skills, with proven ability to multi-task, accomplishing numerous tasks and changing priorities in an effective and timely manner Proven ability to think analytically to solve complex problems Sound judgment and the ability to handle sensitive and confidential information with discretion   Perks Medical/dental/vision benefits Generous PTO Paid holidays Family leave Stock options 401k match $1k/year for professional development A stocked kitchen and unlimited caffeine Mission-driven work Fun, collaborative, balanced culture   Swing Education is an equal opportunity employer and strongly encourages applications from people of color, persons with disabilities, women, and LGBTQ+ applicants.  
Jun 03, 2019
Full time
Swing Education San Mateo, CA, USA
The Position   This is a perfect role for an entrepreneurial operations leader that wants to define and implement a strategy to scale one of the most critical business functions at a fast-growing startup. You will build a world-class onboarding funnel and engagement strategy for both our school partners and substitute teachers that drives volume, efficiency and quality. We’re looking for smart, empathetic, system-builders and problem solvers who are ready to build and innovate in a fast-paced startup environment.   Responsibilities Manage the Operations team and define the vision and build the infrastructure to support school and sub on-boarding at scale. Identify, implement and optimize systems aimed at driving loyalty amongst our school partners and substitute teachers.  Ensure school and sub engagement and success from the start through a high-touch, on-boarding experience Take a data-driven approach to understanding the health of school and sub funnel; proactively identifying root causes of churn, and prioritizing opportunities for improvement and engagement Lead targeted projects and experiments that address gaps in on-boarding and engagement, including developing problem statements, objective, scope and success metrics.  Work with prospective school partners and Sales team to scope requirements for on-boarding new school partners and drive execution across different teams.    Qualifications BA/BS degree - we’re more interested in what you learned and how you’ve applied it to your life than what you studied. 5+ years of experience in a fast-paced operational role Analytical, process-driven and detail-oriented; ability to break down ambiguous problems, evaluate data and feedback, and creatively problem solve Strong bias to action and scrappiness while independently project managing against milestones, timelines, and key metrics for multiple deployments and projects Exceptional written and verbal communication skills  Experience collaborating cross-functionally to achieve goals, complete projects, and manage resources.    Perks Medical/dental/vision benefits Generous PTO Paid holidays Family leave Stock options 401k match $1k/year for professional development A stocked kitchen and unlimited caffeine Mission-driven work Fun, collaborative, balanced culture Swing Education is an equal opportunity employer and strongly encourages applications from people of color, persons with disabilities, women, and LGBTQ+ applicants.
May 28, 2019